{"id":5198,"date":"2025-06-24T03:48:20","date_gmt":"2025-06-24T03:48:20","guid":{"rendered":"https:\/\/happytech.sa\/?p=5198"},"modified":"2026-01-30T16:25:45","modified_gmt":"2026-01-30T16:25:45","slug":"business-performance-kpi","status":"publish","type":"post","link":"https:\/\/happytech.sa\/%d8%a7%d9%84%d8%b9%d8%b1%d8%a8%d9%8a%d8%a9\/business-performance-kpi\/","title":{"rendered":"\u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 (KPIs): \u062f\u0644\u064a\u0644\u0643 \u0627\u0644\u0634\u0627\u0645\u0644 \u0644\u0642\u064a\u0627\u0633 \u0646\u062c\u0627\u062d \u0627\u0644\u0623\u0639\u0645\u0627\u0644 \u0648\u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u0623\u062f\u0627\u0621"},"content":{"rendered":"<style>\n\/* Fast Links Styles *\/\n.fast-links {\n  background: #f2f2f2;\n  padding: 15px 20px;\n  border-radius: 10px;\n  margin-bottom: 25px;\n}<\/p>\n<p>.fast-links h3 {\n  margin: 0 0 10px;\n  font-size: 20px;\n  font-weight: 700;\n}<\/p>\n<p>.fast-links ul {\n  margin: 0;\n  padding-left: 20px;\n}<\/p>\n<p>.fast-links ul li {\n  margin: 5px 0;\n}<\/p>\n<p>.fast-links a {\n  color: #0066cc;\n  text-decoration: none;\n  transition: 0.3s;\n}<\/p>\n<p>.fast-links a:hover {\n  text-decoration: underline;\n}\n<\/style>\n<div class=\"blog\">\n<!-- Fast Links --><\/p>\n<div class=\"fast-links\">\n<h3>\u0644\u064a\u0646\u0643\u0627\u062a \u0633\u0631\u064a\u0639\u0629<\/h3>\n<ul>\n<li><a href=\"#1\"> \u0645\u0627 \u0647\u064a \u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 (KPIs)\u061f<\/a><\/li>\n<li><a href=\"#2\">\u0644\u0645\u0627\u0630\u0627 \u062a\u0639\u062a\u0628\u0631 \u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0645\u0647\u0645\u0629 \u0644\u0644\u0634\u0631\u0643\u0627\u062a\u061f<\/a><\/li>\n<li><a href=\"#3\">\u0623\u0646\u0648\u0627\u0639 \u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629<\/a><\/li>\n<li><a href=\"#4\">\u0643\u064a\u0641\u064a\u0629 \u062a\u062d\u062f\u064a\u062f \u0648\u062a\u0637\u0648\u064a\u0631 \u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0627\u0644\u0641\u0639\u0651\u0627\u0644\u0629<\/a><\/li>\n<li id=\"1\"><a href=\"#5\">\u0623\u0645\u062b\u0644\u0629 \u0639\u0645\u0644\u064a\u0629 \u0639\u0644\u0649 \u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629<\/a><\/li>\n<li><a href=\"#6\">\u0623\u062f\u0648\u0627\u062a \u0642\u064a\u0627\u0633 \u0648\u062a\u062d\u0644\u064a\u0644 \u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629<\/a><\/li>\n<li><a href=\"#7\">\u0623\u0633\u0626\u0644\u0629 \u0634\u0627\u0626\u0639\u0629<\/a><\/li>\n<li><a href=\"#8\">\u0627\u0644\u062e\u0644\u0627\u0635\u0629<\/a><\/li>\n<\/ul>\n<\/div>\n<h2><strong style=\"font-size: 22px;\">\u0645\u0627 \u0647\u064a \u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 (KPIs)\u061f<\/strong><\/h2>\n<p>\u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 (KPIs) \u0647\u064a \u0645\u0642\u0627\u064a\u064a\u0633 \u0643\u0645\u064a\u0629 \u0623\u0648 \u0646\u0648\u0639\u064a\u0629 \u062a\u064f\u0633\u062a\u062e\u062f\u0645 \u0644\u062a\u0642\u064a\u064a\u0645 \u0645\u062f\u0649 \u0641\u0639\u0627\u0644\u064a\u0629 \u0627\u0644\u0634\u0631\u0643\u0629 \u0623\u0648 \u0627\u0644\u0645\u0634\u0631\u0648\u0639 \u0641\u064a \u062a\u062d\u0642\u064a\u0642 \u0623\u0647\u062f\u0627\u0641\u0647 \u0627\u0644\u0645\u062d\u062f\u062f\u0629.<br \/>\n\u062a\u064f\u0639\u062f \u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0623\u062f\u0627\u0629 \u0623\u0633\u0627\u0633\u064a\u0629 \u0641\u064a <b>\u0627\u0644\u0625\u062f\u0627\u0631\u0629 \u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629<\/b>\u062d\u064a\u062b \u062a\u0633\u0627\u0639\u062f \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0639\u0644\u0649 \u062a\u062a\u0628\u0639 \u0627\u0644\u062a\u0642\u062f\u0645 \u0648\u0627\u062a\u062e\u0627\u0630 \u0642\u0631\u0627\u0631\u0627\u062a \u0645\u0633\u062a\u0646\u062f\u0629 \u0625\u0644\u0649  \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a.<\/p>\n<p>\u062a\u0634\u0645\u0644 \u0627\u0644\u062e\u0635\u0627\u0626\u0635 \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629 \u0644\u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0627\u0644\u0641\u0639\u0651\u0627\u0644\u0629 \u0645\u0627 \u064a\u0644\u064a:<br \/>\n\u2022 \u0642\u0627\u0628\u0644\u0629 \u0644\u0644\u0642\u064a\u0627\u0633 \u0648\u0627\u0644\u062a\u062d\u0644\u064a\u0644<br \/>\n\u2022 \u0645\u062a\u0648\u0627\u0641\u0642\u0629 \u0645\u0639 \u0627\u0644\u0623\u0647\u062f\u0627\u0641 \u0627\u0644\u0645\u062d\u062f\u062f\u0629<br \/>\n<span id=\"2\">\u2022 \u0648\u0627\u0642\u0639\u064a\u0629 \u0648\u0642\u0627\u0628\u0644\u0629 \u0644\u0644\u062a\u062d\u0642\u064a\u0642<br \/>\n\u2022 \u0645\u062d\u062f\u062f\u0629 \u0636\u0645\u0646 \u0625\u0637\u0627\u0631 \u0632\u0645\u0646\u064a \u0645\u0639\u064a\u0646<\/span><\/p>\n<p><b>\u062a\u064f\u0639\u062f \u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u062d\u062c\u0631 \u0627\u0644\u0623\u0633\u0627\u0633 \u0644\u062a\u0637\u0648\u064a\u0631 \u0627\u0644\u0623\u0639\u0645\u0627\u0644 \u0648\u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u0623\u062f\u0627\u0621 \u0639\u0644\u0649 \u062c\u0645\u064a\u0639 \u0645\u0633\u062a\u0648\u064a\u0627\u062a \u0627\u0644\u0625\u062f\u0627\u0631\u0629.<\/b><\/p>\n<p><strong style=\"font-size: 22px;\">\u0644\u0645\u0627\u0630\u0627 \u062a\u0639\u062a\u0628\u0631 \u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0645\u0647\u0645\u0629 \u0644\u0644\u0634\u0631\u0643\u0627\u062a\u061f<\/strong><\/p>\n<ol>\n<li><b>\u062a\u0642\u064a\u064a\u0645 \u0627\u0644\u0623\u062f\u0627\u0621:<\/b> \u062a\u0642\u062f\u064a\u0645 \u0635\u0648\u0631\u0629 \u0648\u0627\u0636\u062d\u0629 \u0639\u0646 \u0645\u062f\u0649 \u062a\u062d\u0642\u064a\u0642 \u0627\u0644\u0623\u0647\u062f\u0627\u0641.<\/li>\n<li><b>\u0627\u062a\u062e\u0627\u0630 \u0642\u0631\u0627\u0631\u0627\u062a \u0623\u0641\u0636\u0644:<\/b> \u0627\u0644\u0627\u0639\u062a\u0645\u0627\u062f \u0639\u0644\u0649 \u0628\u064a\u0627\u0646\u0627\u062a \u062f\u0642\u064a\u0642\u0629 \u0628\u062f\u0644\u064b\u0627 \u0645\u0646 \u0627\u0644\u0627\u0641\u062a\u0631\u0627\u0636\u0627\u062a.<\/li>\n<li id=\"3\"><b>\u0632\u064a\u0627\u062f\u0629 \u0627\u0644\u0643\u0641\u0627\u0621\u0629:<\/b> \u062a\u062d\u062f\u064a\u062f \u0646\u0642\u0627\u0637 \u0627\u0644\u0642\u0648\u0629 \u0648\u0627\u0644\u0636\u0639\u0641 \u0641\u064a \u0627\u0644\u0639\u0645\u0644\u064a\u0627\u062a.<\/li>\n<li><b>\u062a\u062d\u0641\u064a\u0632 \u0627\u0644\u0641\u0631\u064a\u0642:<\/b> \u062a\u0648\u062c\u064a\u0647 \u0627\u0644\u0645\u0648\u0638\u0641\u064a\u0646 \u0646\u062d\u0648 \u0627\u0644\u0623\u0647\u062f\u0627\u0641 \u0627\u0644\u0645\u0634\u062a\u0631\u0643\u0629.<\/li>\n<li><b>\u0646\u0645\u0648 \u0627\u0644\u0623\u0639\u0645\u0627\u0644:<\/b> \u062f\u0639\u0645 \u0627\u0644\u062a\u062e\u0637\u064a\u0637 \u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a \u0648\u0627\u0644\u062a\u0648\u0633\u0639 \u0627\u0644\u0645\u0633\u062a\u0642\u0628\u0644\u064a.<\/li>\n<\/ol>\n<p><strong style=\"font-size: 22px;\">\u0623\u0646\u0648\u0627\u0639 \u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629<\/strong><\/p>\n<p>\u062a\u062e\u062a\u0644\u0641 \u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 (KPIs) \u062d\u0633\u0628 \u0637\u0628\u064a\u0639\u0629 \u0627\u0644\u0639\u0645\u0644 \u0648\u0627\u0644\u0623\u0647\u062f\u0627\u0641 \u0627\u0644\u0645\u0631\u062c\u0648\u0629\u060c \u0648\u062a\u0634\u0645\u0644:<\/p>\n<ol>\n<li><b>\u0627\u0644\u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0645\u0627\u0644\u064a\u0629: <a href=\"https:\/\/www.kpi.org\/kpi-basics\/\" target=\"_blank\" rel=\"noopener\">KPIs<\/a>:<\/b><br \/>\n\u2022 \u0627\u0644\u0625\u064a\u0631\u0627\u062f\u0627\u062a<br \/>\n\u2022 \u0635\u0627\u0641\u064a \u0627\u0644\u0631\u0628\u062d<br \/>\n\u2022 \u0647\u0627\u0645\u0634 \u0627\u0644\u0631\u0628\u062d<\/li>\n<li><b>\u0627\u0644\u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u062a\u0634\u063a\u064a\u0644\u064a\u0629:<\/b><br \/>\n\u2022 \u0643\u0641\u0627\u0621\u0629 \u0627\u0644\u0639\u0645\u0644\u064a\u0627\u062a<br \/>\n\u2022 \u0633\u0631\u0639\u0629 \u0627\u0644\u0627\u0633\u062a\u062c\u0627\u0628\u0629<br \/>\n\u2022 \u0645\u0639\u062f\u0644\u0627\u062a \u0627\u0644\u0625\u0646\u062a\u0627\u062c\u064a\u0629<\/li>\n<li><b>\u0627\u0644\u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u062a\u0633\u0648\u064a\u0642\u064a\u0629:<\/b><br \/>\n\u2022 \u0645\u0639\u062f\u0644\u0627\u062a \u0627\u0644\u062a\u062d\u0648\u064a\u0644<br \/>\n\u2022 \u062a\u0643\u0644\u0641\u0629 \u0627\u0643\u062a\u0633\u0627\u0628 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 (CAC)<br \/>\n\u2022 \u0631\u0636\u0627 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 (NPS)<\/li>\n<li id=\"4\"><b>\u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0645\u0648\u0627\u0631\u062f \u0627\u0644\u0628\u0634\u0631\u064a\u0629:<\/b><br \/>\n\u2022 \u0645\u0639\u062f\u0644 \u062f\u0648\u0631\u0627\u0646 \u0627\u0644\u0645\u0648\u0638\u0641\u064a\u0646<br \/>\n\u2022 \u0645\u0633\u062a\u0648\u064a\u0627\u062a \u0631\u0636\u0627 \u0627\u0644\u0645\u0648\u0638\u0641\u064a\u0646<br \/>\n\u2022 \u0625\u0646\u062a\u0627\u062c\u064a\u0629 \u0627\u0644\u0641\u0631\u064a\u0642<\/li>\n<\/ol>\n<p><strong style=\"font-size: 22px;\">\u0643\u064a\u0641\u064a\u0629 \u062a\u062d\u062f\u064a\u062f \u0648\u062a\u0637\u0648\u064a\u0631 \u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0627\u0644\u0641\u0639\u0651\u0627\u0644\u0629<\/strong><\/p>\n<ol>\n<li><b>\u062a\u062d\u062f\u064a\u062f \u0623\u0647\u062f\u0627\u0641 \u0648\u0627\u0636\u062d\u0629:<\/b> \u062a\u0623\u0643\u062f \u0645\u0646 \u0623\u0646 \u0627\u0644\u0623\u0647\u062f\u0627\u0641 \u0645\u062d\u062f\u062f\u0629 \u0648\u0642\u0627\u0628\u0644\u0629 \u0644\u0644\u0642\u064a\u0627\u0633.<\/li>\n<li><b>\u0627\u062e\u062a\u064a\u0627\u0631 \u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0645\u0646\u0627\u0633\u0628\u0629:<\/b> \u0627\u062e\u062a\u0631 \u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0627\u0644\u0645\u0631\u062a\u0628\u0637\u0629 \u0645\u0628\u0627\u0634\u0631\u0629 \u0628\u0627\u0644\u0647\u062f\u0641.<\/li>\n<li id=\"5\"><b>\u062a\u062d\u062f\u064a\u062f \u0625\u0637\u0627\u0631 \u0632\u0645\u0646\u064a:<\/b> \u0636\u0639 \u0645\u0648\u0627\u0639\u064a\u062f \u0646\u0647\u0627\u0626\u064a\u0629 \u0644\u0645\u0631\u0627\u062c\u0639\u0629 \u0648\u0642\u064a\u0627\u0633 \u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621.<\/li>\n<li><b>\u062a\u0637\u0628\u064a\u0642 \u0645\u0646\u0647\u062c\u064a\u0629 SMART:<\/b> (\u0645\u062d\u062f\u062f \u2013 \u0642\u0627\u0628\u0644 \u0644\u0644\u0642\u064a\u0627\u0633 \u2013 \u0642\u0627\u0628\u0644 \u0644\u0644\u062a\u062d\u0642\u064a\u0642 \u2013 \u0648\u0627\u0642\u0639\u064a \u2013 \u0645\u062d\u062f\u062f \u0628\u0627\u0644\u0648\u0642\u062a).<\/li>\n<li><b>\u0627\u0644\u0645\u0631\u0627\u062c\u0639\u0629 \u0627\u0644\u0645\u0646\u062a\u0638\u0645\u0629:<\/b> \u0642\u0645 \u0628\u062a\u062d\u062f\u064a\u062b \u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0648\u0641\u0642\u064b\u0627 \u0644\u062a\u0637\u0648\u0631 \u0627\u0644\u0623\u0647\u062f\u0627\u0641.<\/li>\n<\/ol>\n<p><strong style=\"font-size: 22px;\">\u0623\u0645\u062b\u0644\u0629 \u0639\u0645\u0644\u064a\u0629 \u0639\u0644\u0649 \u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629<\/strong><\/p>\n<ul>\n \t\u2022 <b>\u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a:<\/b> \u0627\u0644\u0635\u0641\u0642\u0627\u062a \u0627\u0644\u0645\u063a\u0644\u0642\u0629 \u0634\u0647\u0631\u064a\u064b\u0627\u060c \u0645\u062a\u0648\u0633\u0637 \u0642\u064a\u0645\u0629 \u0627\u0644\u0637\u0644\u0628.<br \/>\n\u2022 <b>\u062e\u062f\u0645\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621:<\/b> \u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0633\u062a\u062c\u0627\u0628\u0629 \u0627\u0644\u0623\u0648\u0644\u0649\u060c \u0645\u0633\u062a\u0648\u0649 \u0631\u0636\u0627 \u0627\u0644\u0639\u0645\u0644\u0627\u0621.<br \/>\n\u2022 <b id=\"6\">\u0627\u0644\u0645\u0648\u0627\u0631\u062f \u0627\u0644\u0628\u0634\u0631\u064a\u0629:<\/b> \u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u062d\u062a\u0641\u0627\u0638 \u0628\u0627\u0644\u0645\u0648\u0638\u0641\u064a\u0646\u060c \u0627\u0644\u0648\u0642\u062a \u0627\u0644\u0645\u0633\u062a\u063a\u0631\u0642 \u0644\u0644\u062a\u0648\u0638\u064a\u0641.<br \/>\n\u2022 <b>\u0627\u0644\u062a\u0633\u0648\u064a\u0642:<\/b> \u0645\u0639\u062f\u0644 \u0627\u0644\u0646\u0642\u0631 (CTR)\u060c \u0646\u0633\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u062c\u062f\u062f.\n<\/ul>\n<p><strong style=\"font-size: 22px;\">\u0623\u062f\u0648\u0627\u062a \u0642\u064a\u0627\u0633 \u0648\u062a\u062d\u0644\u064a\u0644 \u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629<\/strong><\/p>\n<p>\u062a\u0639\u062a\u0645\u062f \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u0644\u062d\u062f\u064a\u062b\u0629 \u0639\u0644\u0649 \u0623\u062f\u0648\u0627\u062a \u0645\u062a\u0646\u0648\u0639\u0629 \u0644\u0645\u0631\u0627\u0642\u0628\u0629 \u0648\u062a\u062d\u0644\u064a\u0644 \u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621\u060c \u0628\u0645\u0627 \u0641\u064a \u0630\u0644\u0643:<\/p>\n<ol>\n<li><b>Google Analytics<\/b><br \/>\n\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0631\u0642\u0645\u064a \u0648\u062a\u062a\u0628\u0639 \u0633\u0644\u0648\u0643 \u0645\u0633\u062a\u062e\u062f\u0645\u064a \u0627\u0644\u0645\u0648\u0642\u0639.<\/li>\n<li><b>Tableau \u0648 Power BI<\/b><br \/>\n\u0644\u062a\u0635\u0648\u064a\u0631 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a\u060c \u0648\u0625\u0646\u0634\u0627\u0621 \u0627\u0644\u062a\u0642\u0627\u0631\u064a\u0631\u060c \u0648\u0644\u0648\u062d\u0627\u062a \u0627\u0644\u062a\u062d\u0643\u0645 \u0627\u0644\u062a\u0641\u0627\u0639\u0644\u064a\u0629 \u0627\u0644\u062a\u064a \u062a\u062f\u0639\u0645 \u0627\u062a\u062e\u0627\u0630 \u0627\u0644\u0642\u0631\u0627\u0631.<\/li>\n<li id=\"7\"><b>\u0623\u0646\u0638\u0645\u0629 \u0625\u062f\u0627\u0631\u0629 \u0639\u0644\u0627\u0642\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 (CRM) \u0645\u062b\u0644 HubSpot<\/b><br \/>\n\u0644\u062a\u062a\u0628\u0639 \u0623\u062f\u0627\u0621 \u0641\u0631\u064a\u0642 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a\u060c \u0648\u062a\u0641\u0627\u0639\u0644\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621\u060c \u0648\u062a\u062d\u0644\u064a\u0644\u0627\u062a \u0627\u0644\u062e\u062f\u0645\u0629.<\/li>\n<li><b>\u0644\u0648\u062d\u0627\u062a \u0627\u0644\u062a\u062d\u0643\u0645 \u0627\u0644\u0645\u062e\u0635\u0635\u0629<\/b><br \/>\n\u0644\u0645\u0631\u0627\u0642\u0628\u0629 \u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0641\u064a \u0627\u0644\u0648\u0642\u062a \u0627\u0644\u0641\u0639\u0644\u064a \u0648\u0625\u0646\u0634\u0627\u0621 \u062a\u0642\u0627\u0631\u064a\u0631 \u0641\u0648\u0631\u064a\u0629 \u0644\u0644\u0625\u062f\u0627\u0631\u0629.<\/li>\n<\/ol>\n<p><strong style=\"font-size: 22px;\">\u0627\u0644\u0623\u0633\u0626\u0644\u0629 \u0627\u0644\u0645\u062a\u0643\u0631\u0631\u0629 \u062d\u0648\u0644 \u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 (KPIs)<\/strong><\/p>\n<p><b>\u0647\u0644 \u064a\u0645\u0643\u0646 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0646\u0641\u0633 \u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0644\u062c\u0645\u064a\u0639 \u0627\u0644\u0634\u0631\u0643\u0627\u062a\u061f<\/b><br \/>\n\u0644\u0627\u060c \u064a\u062c\u0628 \u062a\u0643\u064a\u064a\u0641 \u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0644\u062a\u0646\u0627\u0633\u0628 \u0637\u0628\u064a\u0639\u0629 \u0648\u0623\u0647\u062f\u0627\u0641 \u0643\u0644 \u0634\u0631\u0643\u0629.<\/p>\n<p><b id=\"8\">\u0645\u0627 \u0627\u0644\u0641\u0631\u0642 \u0628\u064a\u0646 \u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 (KPIs) \u0648 OKRs\u061f<\/b><br \/>\n\u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u062a\u0642\u064a\u0633 \u0627\u0644\u0623\u062f\u0627\u0621\u060c \u0628\u064a\u0646\u0645\u0627 \u062a\u062d\u062f\u062f OKRs \u0627\u0644\u0623\u0647\u062f\u0627\u0641 \u0648\u0627\u0644\u0646\u062a\u0627\u0626\u062c \u0627\u0644\u0645\u062a\u0648\u0642\u0639\u0629.<\/p>\n<p><b>\u0643\u0645 \u0645\u0631\u0629 \u064a\u062c\u0628 \u0645\u0631\u0627\u062c\u0639\u0629 \u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629\u061f<\/b><br \/>\n\u064a\u0639\u062a\u0645\u062f \u0630\u0644\u0643 \u0639\u0644\u0649 \u0646\u0648\u0639 \u0627\u0644\u0646\u0634\u0627\u0637 \u0627\u0644\u062a\u062c\u0627\u0631\u064a: \u064a\u0645\u0643\u0646 \u0623\u0646 \u062a\u0643\u0648\u0646 \u0634\u0647\u0631\u064a\u064b\u0627 \u0623\u0648 \u0631\u0628\u0639 \u0633\u0646\u0648\u064a \u0623\u0648 \u0633\u0646\u0648\u064a\u064b\u0627.<\/p>\n<p>\u064a\u0645\u0643\u0646\u0643 \u0623\u064a\u0636\u064b\u0627 \u0642\u0631\u0627\u0621\u0629 \u0627\u0644\u0645\u0632\u064a\u062f \u062d\u0648\u0644 \u0647\u0630\u0627 \u0627\u0644\u0645\u0648\u0636\u0648\u0639. <a href=\"https:\/\/happytech.sa\/%d8%a7%d9%84%d8%b9%d8%b1%d8%a8%d9%8a%d8%a9\/a-comprehensive-guide-to-understanding-automation-and-its-role-in-enhancing-business-performance\/\">\u062f\u0644\u064a\u0644 \u0634\u0627\u0645\u0644 \u0644\u0641\u0647\u0645 \u0627\u0644\u0623\u062a\u0645\u062a\u0629 \u0648\u062f\u0648\u0631\u0647\u0627 \u0641\u064a \u062a\u0639\u0632\u064a\u0632 \u0623\u062f\u0627\u0621 \u0627\u0644\u0623\u0639\u0645\u0627\u0644<\/a><\/p>\n<p><b style=\"font-size: 22px;\">\u0627\u0644\u062e\u0644\u0627\u0635\u0629<\/b><\/p>\n<p>\u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0644\u064a\u0633\u062a \u0645\u062c\u0631\u062f \u0623\u0631\u0642\u0627\u0645\u061b \u0628\u0644 \u0647\u064a <b>\u0627\u0644\u0628\u0648\u0635\u0644\u0629 \u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629<\/b> \u0644\u0625\u0631\u0634\u0627\u062f \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0646\u062d\u0648 \u0627\u0644\u0646\u062c\u0627\u062d.<br \/>\n\u0633\u0648\u0627\u0621 \u0643\u0646\u062a \u062a\u062f\u064a\u0631 \u0645\u0634\u0631\u0648\u0639\u064b\u0627 \u0635\u063a\u064a\u0631\u064b\u0627 \u0623\u0648 \u062a\u062f\u064a\u0631 \u0645\u0624\u0633\u0633\u0629 \u0643\u0628\u064a\u0631\u0629\u060c \u0641\u0625\u0646 \u062a\u0637\u0628\u064a\u0642 \u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0627\u0644\u0645\u0635\u0645\u0645\u0629 \u0628\u0634\u0643\u0644 \u062c\u064a\u062f \u064a\u0633\u0627\u0639\u062f \u0639\u0644\u0649 \u062a\u062d\u0642\u064a\u0642 \u0646\u0645\u0648 \u0645\u0633\u062a\u062f\u0627\u0645 \u0648\u0627\u062a\u062e\u0627\u0630 \u0642\u0631\u0627\u0631\u0627\u062a \u0645\u0633\u062a\u0646\u062f\u0629 \u0625\u0644\u0649 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a.<\/p>\n<p>\u0641\u064a <b>\u0647\u0627\u0628\u064a \u062a\u064a\u0643,<\/b>\u060c \u0646\u062d\u0646 \u0646\u0648\u0641\u0631 <b>\u062d\u0644\u0648\u0644 \u0630\u0643\u064a\u0629 \u0644\u062a\u062d\u062f\u064a\u062f \u0648\u0642\u064a\u0627\u0633 \u0648\u062a\u062d\u0644\u064a\u0644 \u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 (KPIs)<\/b> \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0623\u062d\u062f\u062b \u0627\u0644\u0623\u062f\u0648\u0627\u062a \u0627\u0644\u0631\u0642\u0645\u064a\u0629 \u0648\u0644\u0648\u062d\u0627\u062a \u0627\u0644\u062a\u062d\u0643\u0645 \u0627\u0644\u062a\u0641\u0627\u0639\u0644\u064a\u0629\u060c \u0645\u0645\u0627 \u064a\u062a\u064a\u062d \u0644\u0643 \u0627\u062a\u062e\u0627\u0630 \u0642\u0631\u0627\u0631\u0627\u062a \u062f\u0642\u064a\u0642\u0629 \u0648\u062f\u0641\u0639 \u0639\u0645\u0644\u0643 \u0646\u062d\u0648 \u0646\u062c\u0627\u062d \u0623\u0643\u0628\u0631.<\/p>\n<p>\u0627\u0628\u062f\u0623 \u0628\u062a\u062d\u062f\u064a\u062f \u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 (KPIs) \u0627\u0644\u062e\u0627\u0635\u0629 \u0628\u0643 \u0645\u0639 <b>\u0647\u0627\u0628\u064a \u062a\u064a\u0643,<\/b> \u0627\u0628\u062f\u0623 \u0627\u0644\u064a\u0648\u0645 \u0648\u062d\u0648\u0651\u0644 \u0628\u064a\u0627\u0646\u0627\u062a\u0643 \u0625\u0644\u0649 \u0623\u062f\u0627\u0629 \u0642\u0648\u064a\u0629 \u0644\u0646\u0645\u0648 \u0627\u0644\u0623\u0639\u0645\u0627\u0644.<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Discover how Key Performance Indicators (KPIs) help measure business success, improve performance, and support accurate strategic decision-making. A complete guide with practical examples to grow your business. &hellip; <a href=\"https:\/\/happytech.sa\/%d8%a7%d9%84%d8%b9%d8%b1%d8%a8%d9%8a%d8%a9\/business-performance-kpi\/\">Read More<\/a><\/p>","protected":false},"author":1,"featured_media":5261,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","footnotes":""},"categories":[79,109,140],"tags":[68,143,147,141,145,142,144,146],"class_list":["post-5198","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ai","category-businessintelligence","category-kpis","tag-digital_transformation","tag-goal_management","tag-key_performance_indicators","tag-performance_analysis","tag-performance_improvement","tag-smart_business","tag-strategic_management","tag-s-kpis"],"_links":{"self":[{"href":"https:\/\/happytech.sa\/%d8%a7%d9%84%d8%b9%d8%b1%d8%a8%d9%8a%d8%a9\/wp-json\/wp\/v2\/posts\/5198","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/happytech.sa\/%d8%a7%d9%84%d8%b9%d8%b1%d8%a8%d9%8a%d8%a9\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/happytech.sa\/%d8%a7%d9%84%d8%b9%d8%b1%d8%a8%d9%8a%d8%a9\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/happytech.sa\/%d8%a7%d9%84%d8%b9%d8%b1%d8%a8%d9%8a%d8%a9\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/happytech.sa\/%d8%a7%d9%84%d8%b9%d8%b1%d8%a8%d9%8a%d8%a9\/wp-json\/wp\/v2\/comments?post=5198"}],"version-history":[{"count":10,"href":"https:\/\/happytech.sa\/%d8%a7%d9%84%d8%b9%d8%b1%d8%a8%d9%8a%d8%a9\/wp-json\/wp\/v2\/posts\/5198\/revisions"}],"predecessor-version":[{"id":6982,"href":"https:\/\/happytech.sa\/%d8%a7%d9%84%d8%b9%d8%b1%d8%a8%d9%8a%d8%a9\/wp-json\/wp\/v2\/posts\/5198\/revisions\/6982"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/happytech.sa\/%d8%a7%d9%84%d8%b9%d8%b1%d8%a8%d9%8a%d8%a9\/wp-json\/wp\/v2\/media\/5261"}],"wp:attachment":[{"href":"https:\/\/happytech.sa\/%d8%a7%d9%84%d8%b9%d8%b1%d8%a8%d9%8a%d8%a9\/wp-json\/wp\/v2\/media?parent=5198"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/happytech.sa\/%d8%a7%d9%84%d8%b9%d8%b1%d8%a8%d9%8a%d8%a9\/wp-json\/wp\/v2\/categories?post=5198"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/happytech.sa\/%d8%a7%d9%84%d8%b9%d8%b1%d8%a8%d9%8a%d8%a9\/wp-json\/wp\/v2\/tags?post=5198"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}